You might have heard from friends or family that NOW is the best time to book travel. And they’re absolutely right. The winter months bring what we travel advisors call “wave season.” If you’ve heard of it before, here’s a refresher. If not, consider this your Wave 101!

What is Wave Season?

No, it’s not about rough seas. Think of wave season as the Black Friday or Cyber Monday of travel. It originally began as a cruise industry event but has since grown to include select land suppliers, hotels, and vacation packages.

When is Wave Season?

Unlike one-day sales, wave season runs January through March each year. Recently, many cruise lines and travel vendors have started launching wave promotions as early as November and December to align with the holiday season.

It makes sense — the cold, dark winter months have everyone dreaming of their next vacation. Plus, the beginning of the year is when many families sit down to plan their trips for the coming months.

Why is Wave Season the Best Time to Book?

Because it’s all about value. Cruise lines and travel vendors roll out their most aggressive pricing and bonus offers during wave season. Past promotions have included:

• Onboard credits
• Prepaid gratuities
• Free shore excursions
• Drink packages
• Specialty dining packages

In short, wave season offers some of the best travel deals of the year. Nearly all major cruise lines and vendors participate, but the variety of offers and fine print can make the process overwhelming. That’s where I come in — I handle the details so you can focus on dreaming about your next adventure.

Are You Ready to Take Advantage of Wave Season?

Are you a wave season veteran who’s scored amazing deals before, or a first-timer who wants help navigating all the options? Let’s chat and find the perfect trip for you. Schedule a complimentary consultation today.